CRM Executive – French speaking

Due to our clients continued expansion they are seeking a CRM Executive – French speaking to work in the CRM team.

The role

  • The CRM Executive will work on expanding the current CRM procedures on all brands and markets as well as adding new processes and campaigns based on their observations.
  • The CRM Executive will be in charge of coordinating, executing and reporting on campaigns, requiring extensive knowledge of the main communication channels and tools.
  • To be successful in the role you must be organised, able to work under tight deadlines and have a team spirit.

Main Activities / Key Responsibilities:

  • Translate content to native language and create newsletters and SMS
  • Define and produce targeted send outs: extract, segment and load data
  • Test and ensure quality of all send outs on all devices
  • Coordinate the execution of certain campaigns with the relevant departments
  • Monitor, update and report on automated customer lifecycle communication touch points

Key Skills and Experience:

  • 1 year – experience in working within a CRM department or Campaign execution role
  • Understanding of Marketing principles, CRM principles and the value chain indicators relevant to the gambling industry
  • Experience with CRM tools, including email and SMS
  • Flexibility and strong ability to work with tight guidelines
  • Strong organisational and delivery focus skills
  • Ability to balance multiple projects essential
  • Meticulous approach to work
  • Good communication skills
  • Self-motivated and have a passion for new and fresh ideas
  • Co-operate and collaborate in team spirit
  • Language skills: English + any other language would be considered as an asset
  • Basic HTML for emails
  • MS Office Suite

Coordination with Support & VIP players 20%

  • Is involved in the coordination and well execution of our internal procedures with Customer Support for NO Market.
  • Works closely with CRM Coordinator to increase the value of our VIP players for Norway (bonus policy, direct communication, segmentation)
  • Regular credit of VIP generosity comps and upgrades

Coordination 20%

  • Ensure differentiation of content between brands on the same market
  • Ensure localisation of campaigns through their content, tone and offer

Reporting 10%

  • Reporting on NO campaigns
  • Analysis and suggestions to improve

Experience/Qualifications

  • Experience in working within a CRM department or Campaign execution role
  • Understanding of Marketing principles, CRM principles and the value chain indicators relevant to the gambling industry

Skills

  • Flexibility and strong ability to work with tight guidelines
  • Strong organisational and delivery focus skills
  • Ability to balance multiple projects essential
  • Meticulous approach to work
  • Good communication skills
  • Self-motivated and have a passion for new and fresh ideas
  • Co-operate and collaborate in team spirit
  • Language skills: FRENCH (Mother tongue) mandatory. A professional written and spoken English is also required.
  • Basic HTML for emails
  • MS Office Suite

For further information on the role or to apply; please send your CV to joanna@igamingelite.com

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